MBA from Xiamen University


Report of the corporate visit Federation The MBA Federation of Xiamen University enters the mobile classroom “Golden Dragon Car.
On October 26, 2018, the “Jinlong Auto” mobile class of the MBA Federation of Xiamen University was officially launched.
At 2 pm, Jinlong Auto executives already organized visits and waited for teachers and classmates at the company. Everyone is honored and very grateful for the efficiency of Jinlong Motor.
Students for the first time to the conference room to see the dragon car corporate videos, we further understand the Jinlong general car profile, including cultural ideas, company products, marketing models and social responsibility.
Then, the staff of Jinlong Automobile presented in detail the distribution of the factory buildings of the company, and allowed the students to understand the five main workshops produced by Jinlong Automobile: frames factory, parts workshop, electrophoresis workshop, workshop of welding and assembly plant. Jinlong Auto’s overseas sales operations span the globe, and the mission and vision engraved on the wall deeply affect all employees.
Then, under the leadership of the staff, everyone visited the Jinlong Automobile Research and Development Laboratory. Students were surprised not only a key technology and the patent Jinlong Motor Company and admiration, but also had a strong interest in products and patents, as well as laboratory equipment, continuous operation and the appropriate management personnel to communicate and learn.
Then, the students went to the first line assembly workshop. Several long-term production lines have organized several series of cars that are assembled. The assemblers are trained and ordered to complete their work according to the plan and assembly requirements. We understand more clearly the assembly process of the car.
When we left the assembly shop, we slowly arrived at the unmanned electric car named “Apolon” jointly developed by Jinlong Automobile and Baidu. The charming classmates can not wait to approach the “Apolon” and experience the comfort of life thanks to high technology.
After the visit, everyone returned to the conference room and started an interactive question and answer session. Liao Zhongchuan, deputy general manager of Jinlong Body Co., Li Rui, manager of the Business Information Department of Jinlong United, Zhang Zhusong, manager of the Engineering Research Institute, Wei Jian, manager of Zhang Jianhong and manager of the Information Department of Companies, and Tang Wanxin, deputy general manager of the International Business Department of Jinlong Automobile Group. Link
The students were very enthusiastic to raise many questions about their respective corporate culture, brand and strategy, financial strategy and human resources. The leaders of Jinlong Motor responded without reservations, so that everyone could not benefit much.
Finally, everyone took a group photo together. So far, the mobile classroom “Jinlong Auto” of the MBA Federation of Xiamen University has reached a successful conclusion. Led thanks to Professor Liu Zhenyu invited to visit the companies, as well as hospitality management and dragon car staff, but also special thanks to Tang Wanxin brothers coordination arrangements, our next mobile classroom goodbye!